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"Social Media"
I’m am super excited to announce that I will be hosting two social media presentations at Elizabethtown College, where I work as the integrated marketing manager. These events, while hosted on campus, are open to the general public — and are free. Both sessions are the same; there is just a day and evening one [...]
I love quizzes, from the seventeen magazine personality tests to the silly MySpace profile quizzes. Here’s a very cool infographic/quiz I discovered from @PRSarahEvans. I subscribe to her newsletter, #Commentz which includes some of the best PR-related articles on the web that day. Her Friday email newsletter linked to a WPROMOTE blog blost, “Which female [...]
It irks me when businesses and organizations jump into social media without a strategy–or a commitment. While I admire that these folks recognize the potential value in these mediums and created accounts, I am shocked by how many pages I encounter that fell to the wayside. Last night, I was hit with a perfect case [...]
I never thought I would be a regular at Sephora. OK. Let me rephrase that. I never really thought I would be the type to spend upwards of $30 on one item inside my make-up bag. Since I started wearing makeup, it was all drugstore brands. I have my favorites, but no super duper brand [...]
About a month ago, when I started the relocation process from Northeast PA to Central PA, I turned to Twitter to find people, places and things – you know, all the nouns of a new area. In the process I met Ken Mueller, a social media marketing guru from Lancaster – he runs Inkling Media [...]
I recently received the Inbound Marketing Certification, joining many of my friends and colleagues who have already taken this exam. I’m very excited to join the ranks of my fellow Internet marketing and social media gurus and will proudly wear this badge. The Inbound Marketing Certification acknowledges the recipients proficiency in Inbound Marketing principals and [...]
I am super excited to share this publishing credit! I contributed an article to the Summer 2010 Wilkes magazine on the various ways social media is being used across the Wilkes University campus. From PR students using these newer mediums for their real-world clients to nature podcasts, students, professors and staff are going social. Read [...]
A few months ago, Catherine Shafer of CDS Creative invited me to present on blogging for business at May’s Cocktails & Connections. Cocktails and Connections is a monthly networking event held at the Woodlands. Professionals can get together to relax, network and learn. Pretty cool concept. May’s event is slated for this Tuesday, the 25th [...]
I love my alma mater, Wilkes University. So much so, that I am now part of the communications studies faculty as an adjunct professor. My first class, Social Media & PR, starts in a few weeks. I’ve also become active with our alumni association as a member of the communications committee. The Wilkes alumni office [...]
Just realized I never posted this bit of news coverage Solid Cactus, my company, received on Cyber Monday. Co-founder Scott Sanfilippo and I were interviewed. This doesn’t so much pertain to my writing, but I like to share that here since I do a lot of social media for writers stuff, too. Enjoy! [youtube=http://www.youtube.com/watch?v=QZ9ovPOLjVQ]
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Hello! I’m Donna…
Here, my goal is to help fellow marketers and creative writers as I share news, trends and tidbits about those things that keep my heart a flutter: social media, blogging, eCommerce, interactive marketing, creative writing and publishing. Thanks for reading and interacting!
Views expressed here are personal and are in no way affiliated with past and present employers or other organizations with which I am affiliated.
Recent posts
- “I’m Brushing My Teeth” and Other Social Media Myths – A presentation at Elizabethtown College
- On way to HighEdWeb in Austin, Texas next week: Presenting on multimedia and social storytelling
- I’m back. I hope.
- Charted Territory, One Entrance and Other Mistakes in Higher Ed Websites
- Just for Fun: Which Female Tech Influencer are You?
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